1. FC Köln reports record results following marketing shift

1. FC Köln managing director Philipp Liesenfeld has announced a record financial result following the club's transition to in-house marketing. Since taking over commercial rights from external service provider Infront in the summer of 2025, the club has successfully secured new sponsors and extended existing partnerships.

Liesenfeld noted that the move eliminates previous commission fees paid to third parties, though it requires the club to expand its internal capabilities. Additionally, the club's partnership with Adidas is reportedly performing better than expected, with sales for teamwear and collections exceeding previous year values by 40 percent. The exact financial details are expected to be presented at the 2027 general meeting.