21LIVE announces audition for Halloween-themed commercial appearances

The entertainment live-streaming app 21LIVE, operated by M&T T Co., Ltd., has announced a special audition starting September 5. The event offers streamers the opportunity to appear in Halloween-themed commercial videos.

Winners will have their commercials broadcast on outdoor digital visions across seven locations in the Tokyo metropolitan area and Saitama, including Ikebukuro, Shibuya, Shinjuku, and Omiya. The commercial broadcast period is scheduled from October 5, 2026, to November 1, 2026.

The audition features three categories: General, Beginner, and Overall. Prizes include appearance rights in the commercials, with specific rankings determining whether streamers will have speaking roles or longer appearances.