A Fazenda maintains strong viewership and regional leadership in Brazil

The reality show ‘A Fazenda’ has demonstrated strong viewership performance across several Brazilian markets. Hosted by Adriane Galisteu, the program has secured second place in national rankings and achieved leadership in specific cities, including Goiânia and Vitória.

In São Paulo, the show reached an average of 5.1 points, while in Rio de Janeiro, it maintained an average of 4 points. The program saw its highest seasonal performance in Belo Horizonte, recording an average of 5.5 points and a peak of 6.9 points. Nationally, the show averaged 4.2 points.

Recent episodes have featured high engagement driven by contestant eliminations and themed dynamics, such as the ‘Previsão do Tempo’ segment. The production is directed by Fernando Viudez and supervised by Rodrigo Carelli.