Polariscope platform uses digital storytelling to promote collective memory

A study conducted at the University of Aveiro evaluated a promotional strategy for Polariscope, an online participatory platform dedicated to the collection, preservation, and dissemination of collective memories.

The research focused on integrating digital storytelling centered on audiovisual content to increase engagement. By implementing emotional narratives through social media, the project aimed to foster active involvement and co-creation among users. Results indicated that audiovisual digital storytelling is an effective communication tool for enhancing emotional identification and engagement within participatory and cultural contexts.