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Acclaim launches Steam bundle amid Grand Theft Auto 6 anticipation
Publisher Acclaim has released a promotional bundle on Steam titled ‘Get That Acclaim SIX’. The marketing campaign uses wordplay to reference the high anticipation surrounding the upcoming release of Grand Theft Auto 6.
The bundle includes six different PC games, positioned as an immediate alternative to the long wait for the next Rockstar Games title. Acclaim’s promotional messaging jokes about the lengthy wait times and high costs associated with major AAA releases.
Acclaim has clarified that this initiative is entirely independent and is not affiliated with, sponsored by, or approved by Rockstar Games or Take-Two Interactive.