ADA Central Europe signs global distribution deal with Sound Distribution

ADA Central Europe, a distribution and label services division of Warner Music Group, has signed an exclusive global digital distribution agreement with the Swiss label Sound Distribution.

Under the terms of the deal, ADA will manage the international digital distribution for Sound Distribution’s roster, utilizing Warner Music Group’s global infrastructure. Sound Distribution operates with a model that integrates music with visual content, including music videos, visualizers, editorial productions, and live sets designed for social media platforms. The company has reported over 239 million views on TikTok.

The partnership also involves a strategic collaboration with the international management and entertainment firm Electric Feel. This connection aims to link the Swiss label to a broader network of artists, producers, and songwriters to facilitate cross-border collaborations. The partnership officially commenced with the release of the debut single by Inéz and Pacoussa on October 2.