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Adidas and New Balance introduce new footwear designs and technologies

Major footwear brands are introducing new product lines and manufacturing technologies. Adidas has released the VL Court 3.0 sneakers, featuring a retro silhouette with sky blue, pastel pink, and gold details paired with a caramel sole. These models utilize synthetic leather and suede accents, positioned as a more affordable alternative to the Samba line.

Meanwhile, New Balance is implementing innovative warp knitting technology developed by Karl Mayer. This textile technology aims to accelerate the manufacturing process and create knit sneakers that adapt more closely to the shape of the foot, combining comfort with advanced production methods.

Entities

Adidas · Karl Mayer · New Balance