adidas and Willy Chavarria Release Pink “Bubblegum” Megaride AG Sneaker
adidas Originals and designer Willy Chavarria are launching a fully pink version of the Megaride AG, dubbed the “Bubblegum” edition. The sneaker features a clear‑pink mesh upper, oiled suede and leather overlays, and a translucent pink midsole, with red “CHAVARRIA” branding on the tongue and a removable silicone Trefoil keychain.
The release is scheduled for 7 August 2026 at a retail price of $200. Purchasers must enter a draw on the adidas CONFIRMED app, with registrations opening 31 July. The shoe will be sold in a custom pink box with matching dust‑bag packaging. The design was first shown during Chavarria’s Spring/Summer 2026 runway at Paris Fashion Week.
The collaboration continues the partnership’s history of bold colour experiments, offering the same oversized cushioning and structural silhouette as previous Megaride AG models while swapping the material palette for an unapologetically bright pink finish.
Entities: Adidas · Bubblegum · Megaride AG · Paris Fashion Week · Willy Chavarria