Ado releases new ballad ‘Suki de Ite’ and music video

Japanese singer Ado has released her new digital single, ‘Suki de Ite’, on September 7. The track is a grand-scale ballad characterized by a calm and transparent vocal style, differing from her previous works.

The song serves as the insert theme for the new series of the ABEMA original romance reality show, ‘Kyou, Suki ni Narimashita’. The music video, which was released alongside the single, depicts the emotional changes of a protagonist whose daily life becomes more vibrant after falling in love. The visual features yellow ginkgo leaves as a central motif. The artwork for the project was created by illustrator Torino Kaeru, with video direction by Teru.