Aeirweave to open new store at AEON STYLE Tendo

Aeirweave is scheduled to open a new retail location at AEON STYLE Tendo in Tendo City, Yamagata Prefecture, on September 19, 2026. This marks the company’s second store within Yamagata Prefecture.

The new shop will feature customizable three-piece bed mattresses and over 10 types of pillows, including products from the Lofty pillow brand. To assist customers, sleep counselors will be available to provide consultations, body measurements, and product demonstrations to help individuals select optimal bedding.

To celebrate the opening, Aeirweave is hosting a campaign where the first 10 customers to spend 70,000 yen or more will receive a mini cushion. Additionally, the store will offer a limited release of five ‘Aeirweave Smart Premium Hotel Specification’ mattresses, a product not typically available in standard retail locations. An autumn sleep fair will also run through October 12, offering free delivery and installation for select mattresses and toppers.