Agent Kim Reactivated Sets AI Milestone and Record Ratings on SBS

The South Korean drama Agent Kim Reactivated became the first K‑drama to broadcast a three‑minute action sequence created entirely with artificial intelligence. Produced by Morpheus Studio using its in‑house Aicron platform, the AI‑generated scene depicts the lead character, played by So Ji‑sub, on a covert North‑Korea mission, featuring explosions, car chases, underwater sequences and gunfire without any live‑action footage. “​The significance lies in using AI to produce an entire story‑critical sequence,” said Ryu Jae‑hwan, vice‑president of Morpheus Studio.

The drama also achieved a historic viewership peak, with episode 6 recording a national average rating of 22.3 percent, the highest for SBS’s Friday‑Saturday slot and the second‑highest in the network’s history after The Penthouse 2. Real‑time ratings hit 44.03 percent (peak 47.35 percent). These figures make Agent Kim Reactivated the second‑most‑watched Friday‑Saturday drama on SBS and the top‑rated program for its time‑slot.

SBS has not confirmed a second season, noting that discussions are ongoing. The AI‑generated sequence, meanwhile, was highlighted as a cost‑saving innovation, reducing the need for expensive sets, locations and visual‑effects work while showcasing South Korea’s advancing AI capabilities.