Agoda and Centara announce new hospitality and travel partnerships

Agoda and Capella Hotel Group have entered a partnership to list Capella’s luxury and lifestyle properties, including Capella Hotels and Resorts and Patina Hotels & Resorts, on the Agoda digital travel platform. The move aims to increase the visibility of Capella’s portfolio to Agoda’s global customer base, particularly as high-net-worth individual growth is projected in Asia.

Separately, Centara Hotels & Resorts has partnered with Plaza Premium Group to enhance benefits for CentaraThe1 loyalty members. Through this strategic alliance, members can redeem points earned from hotel stays for access to Plaza Premium First and Plaza Premium Lounges at various international airports. The partnership also includes reciprocal privileges and special rates for members at Suvarnabhumi Airport in Bangkok.