AI Shopping Searches Jump 200% as Commerce Leaders Prioritize Agentic AI

AI shopping agentic AI commerce consumer behavior AI search surge

AI‑driven shopping searches have surged by 200 % year over year, according to Salesforce’s State of Commerce report. The growth reflects a shift in consumer behavior: shoppers increasingly start their purchase journey with an AI assistant before turning to traditional platforms such as Google, TikTok or Amazon.

Eighty‑six percent of commerce leaders say AI is raising customer expectations, and 71 % consider AI a core part of their operations. The report also notes that only 27 % of companies have fully unified customer data, making data quality a second‑most important priority after AI expansion.

The rise of agentic AI tools is reshaping how retailers manage inventory, pricing and content. AI chatbots now provide structured product recommendations and comparative analyses, moving the purchase decision from a list of links to a concise, AI‑generated recommendation. This change is prompting brands to adapt their stock, pricing strategies and marketing content to meet faster, more informed buying decisions.

Entities

AI agents · Amazon · Anthropic Claude · ChatGPT · CrowdStrike · Google · Google Gemini · Microsoft Copilot · OpenAI · Rechat · Salesforce · TikTok

Claims

What the coverage asserts, and how many sources carry each claim.

[○ 1 SOURCE] 86 % of commerce leaders say AI raises customer expectations. www.zdnet.com
[● 2 SOURCES] Consumers increasingly start shopping with an AI assistant before using Google, TikTok or Amazon. www.zdnet.com · www.kivupress.info
[○ 1 SOURCE] AI is the top priority for commerce leaders. www.zdnet.com
[● 2 SOURCES] AI‑driven shopping searches grew 200 % year over year. www.zdnet.com · www.kivupress.info
[○ 1 SOURCE] AI chatbots now provide structured product recommendations rather than simple link lists. www.kivupress.info
[○ 1 SOURCE] Retailers must adapt inventory, pricing and content to meet faster, AI‑informed buying decisions. www.kivupress.info
[○ 1 SOURCE] 71 % of commerce leaders consider AI a core part of operations. www.zdnet.com
[○ 1 SOURCE] Only 27 % of companies have fully unified customer data. www.zdnet.com