Aichi-Nagoya 2026 Asian Games to release traditional craft licensed goods

Official licensed goods for the Aichi-Nagoya 2026 Asian Games will feature Arimatsu Narumi Shibori, a nationally designated traditional Japanese craft. The new product line is designed to appeal to international visitors and meet inbound tourism demand.

The collection includes a hijab stole, priced at 10,000 yen, which incorporates the games' communication logo and is designed to accommodate diverse cultural lifestyles. Additionally, a Mount Fuji-themed tenugui (hand towel) will be released for 3,000 yen, featuring packaging inspired by Katsushika Hokusai’s ukiyo-e prints.

The products are scheduled for release around August 22, 2026, and will be available at official Aichi-Nagoya 2026 licensed shops and select locations.