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[BUSINESS] · India · 2 sources

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Airtel partners with YouTube to offer Premium benefits via OTT top-up

Bharti Airtel has announced a partnership with YouTube to provide YouTube Premium benefits to its prepaid subscribers through a new ₹200 OTT top-up plan.

Eligible users who activate the top-up can access ad-free video and Shorts, background playback, offline video downloads, and YouTube Music Premium. The top-up package also includes 30GB of additional data and access to over 18 other OTT platforms, such as Amazon Prime Video, JioHotstar, ZEE5 Premium, and SonyLIV.

The offer is available across all existing Airtel prepaid plans with a 28-day validity period. To claim the subscription, customers must recharge with the ₹200 top-up and then activate the reward through the ‘Rewards & OTTs’ section in the Airtel Thanks App.

Entities

Amazon Prime Video · Bharti Airtel · SonyLIV · YouTube · ZEE5