ALTA Bank Leads Serbia Contact Center Rankings; Zagrebačka Bank Named Croatia’s Best

ALTA Bank’s contact centre was ranked first for operational efficiency and key performance indicators on Serbia’s commercial banking market, according to a PwC‑conducted study. The assessment highlighted the bank’s high call‑handling volume per employee and fastest response times, noting that “no client has ever been disconnected while waiting.” The centre operates weekdays 08:00‑22:00 and weekends/holidays 08:00‑20:00, covering a full range of banking services.

Zagrebačka Bank received three consecutive awards from leading global finance magazines—Euromoney, Global Finance and The Banker—recognising it as the best bank in Croatia. The accolades, based on financial results, innovation and market position, underscore the bank’s role in supporting the country’s economic transformation, from digitalisation and green transition to increased investment activity.

Both recognitions emphasise the banks’ strategic focus on client service, capital allocation and support for domestic economic growth.