AmaWaterways launches Mekong River incentive for travel advisors

AmaWaterways has launched the next phase of its ‘River of Rewards’ travel advisor incentive program. Targeting advisors across Australasia, the campaign offers the opportunity to earn a spot on a seven-night ‘Mega Famil’ cruise aboard the new AmaMaya vessel on the Mekong River in September 2027.

Participants can qualify through eligible sales or by completing monthly gamified challenges designed to increase product knowledge. The program, which is a finalist in the 2026 National Travel Industry Awards, runs until March 31, 2027. The qualifying trip will travel through Cambodia and Vietnam on the ‘Riches of the Mekong’ itinerary.

The AmaMaya is scheduled to debut in January 2027. The ship will accommodate 120 guests in 60 staterooms and features Indochine-inspired design, two dining venues, a sun deck pool, and wellness facilities.