Amazon and KADOKAWA launch major digital book sales and promotions

Multiple major digital book retailers and publishers are conducting large-scale sales and promotional campaigns.

Amazon's Kindle store is hosting an autumn special sale with discounts of up to 75% on over 50,000 titles, running until October 8. This includes a specific manga weekend promotion offering 50% point returns on various titles.

Simultaneously, the “Niconico Kadokawa Matsuri 2026” is underway from September 25 to November 5. This annual event, celebrating the integration of KADOKAWA and Dwango, features discounts of 50% on over 20,000 KADOKAWA works across major electronic bookstores. The BOOK☆WALKER platform is offering a unique campaign where users can earn up to 40% in coin returns based on weekly purchase milestones.

Additionally, SCRAP has announced follow-up mail orders for original merchandise from the “Gakuen Idolmaster” collaboration escape game, starting September 29.