Amorepacific Holdings partners with climate commission for Green Profit Campaign

Amorepacific Holdings has signed a memorandum of understanding with the Presidential Commission on Carbon Neutrality and Green Growth to launch the ‘Green Profit Public Participation Expansion Campaign’. This public-private partnership aims to provide citizens with practical ways to practice carbon neutrality through everyday consumption.

Under the agreement, Amorepacific Holdings will focus on promoting a low-carbon consumption culture centered on ‘sustainable beauty’. The company will also participate in the ‘Net Zero Friends’ project, supporting youth-led carbon neutrality ideas through task discovery, evaluation, and mentoring.

Amorepacific has previously worked to reduce greenhouse gas emissions by minimizing plastic packaging and aims to become the first private company in South Korea to achieve global RE100 by 2025. The signing ceremony included key figures such as Amorepacific Managing Director Kwon Soon-chul, Commission Private Chairperson Lee Chang-hoon, and Pulmuone Foods CEO Chun Young-hoon.