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Apple cuts over 200 jobs in Vision Pro and Siri teams
Apple is implementing a significant workforce reduction, cutting more than 200 positions across its Vision Pro and Siri-related divisions. The layoffs are part of a strategic pivot to reallocate resources toward artificial intelligence and the development of new hardware, specifically smart glasses.
Approximately 100 employees from the Vision Pro division will be laid off, with significant impacts on the teams dedicated to gaming and immersive video content. Reports indicate that the high production costs of immersive video and lower-than-expected sales for the headset—estimated at 45,000 units in Q4 2025—have prompted this shift.
Another 100 positions are being eliminated from the Siri and Intelligent Systems Experience teams. This restructuring is driven by a move toward a new technical architecture for Siri, which requires different technical expertise to support advanced generative AI capabilities. Apple confirmed the realignment, stating it aims to evolve its business to deliver better user experiences while creating new roles in more strategic areas.
Entities
Apple · Bloomberg · John Ternus · OpenAI · Siri · Vision Pro
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 2 SOURCES] Vision Pro global sales were estimated at 45,000 units in the final quarter of 2025. offthepress.com · au.pcmag.com
- [● 4 SOURCES] The Vision Pro gaming team is being largely shut down. arynews.tv · au.pcmag.com · www.latestly.com · www.hardwarezone.com.sg
- [● 7 SOURCES] Apple is realigning teams to evolve its business and deliver better user experiences. www.jawapos.com · www.khbr.me · offthepress.com · arynews.tv · au.pcmag.com · +2 more
- [● 8 SOURCES] Approximately 100 positions were eliminated from the Vision Pro division. www.jawapos.com · www.khbr.me · offthepress.com · arynews.tv · au.pcmag.com · +3 more
- [● 8 SOURCES] Approximately 100 positions were eliminated from the Siri and Intelligent Systems Experience teams. www.jawapos.com · www.khbr.me · offthepress.com · arynews.tv · au.pcmag.com · +3 more
- [● 4 SOURCES] Apple is reducing its internal unit for producing immersive 3D video content. arynews.tv · au.pcmag.com · www.latestly.com · www.hardwarezone.com.sg
- [● 9 SOURCES] Apple is shifting resources toward artificial intelligence and smart glasses. www.jawapos.com · www.khbr.me · offthepress.com · arynews.tv · au.pcmag.com · +4 more
- [DISPUTED] Apple is cutting more than 200 jobs across its Vision Pro and Siri teams. www.jawapos.com · www.khbr.me · offthepress.com · arynews.tv · au.pcmag.com · +3 more