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[TECHNOLOGY] · France · 2 sources

Apple Watch price cuts on Amazon boost European sales

Amazon is offering substantial discounts on two Apple Watch models. The Apple Watch Series 11 is now listed for €299 on Amazon, a €100 reduction from its regular €399 price, with the promotion starting on 5 June. The deal includes the GPS 42 mm version and highlights the watch’s health sensors, sleep scoring and an extended battery life.

The Apple Watch SE 3 44 mm GPS model is also on sale, priced at €260.99 instead of the usual €299, roughly a 15 % discount. The SE 3 adds an always‑on display, a new temperature sensor, a faster processor and improved water resistance. Both promotions are tied to Amazon’s summer‑sale period and are presented as limited‑time offers.

These discounts aim to attract consumers seeking affordable wearables ahead of Amazon’s Prime Day events, while reinforcing Apple’s market presence in the smartwatch segment.