Aqua Carpatica launches viral ad campaign with subtle Donald Trump satire

The Romanian mineral water brand Aqua Carpatica has launched a viral advertising campaign on X that uses subtle political satire to reference US President Donald Trump. The campaign features a stylized orange with a hairstyle reminiscent of the President and utilizes the slogan, “Not everything that is orange creates controversy.”

The advertisement for Aqua Flavours includes several pointed allusions, stating that the product “does not think it is the center of the universe” and “does not provoke conflicts.” It also makes a reference to climate change by noting that the brand “believes in both heating and natural cooling,” contrasting with the President’s stances on global warming. The campaign has garnered significant attention and commentary from international social media users.