Arctic redirects US tariff refunds to customers through price cuts

German PC‑cooling specialist Arctic announced that it will pass on the refunds it received after the US Supreme Court ruled certain import duties illegal to its American customers. The company launched a promotional campaign that lowers retail prices on several products, for example the Liquid Freezer III Pro 360 A‑RGB cooler dropped from $92.99 to $76.99 and the Arctic Xtender Black case fell from $219 to $119. CEO Magnus Huber said, "Li stiamo restituendo a voi attraverso una promozione dedicata in tutti gli Stati Uniti" and added, "Sono anch'io un consumatore e mi rendo conto della situazione," pledging that every dollar recovered will be returned to the market until the refunds are fully exhausted. This practice is described as rare in the hardware sector, where most firms keep such reimbursements as profit.