Argentina's World Cup fandom sparks shirt sales in Bangladesh and cheers in Kolkata

Bangladeshi supporters have turned the 2026 World Cup final into a massive commercial and cultural event. Retailers report that Argentina jerseys account for about 30 % of sportswear sales, with shops selling out of replica shirts and even newborns being dressed in the blue‑white colors. Fans say the passion dates back to Diego Maradona and now spans three generations, with many expressing confidence that the Albiceleste will win the final in New Jersey.

In Kolkata, India, about 300 fans gathered in a park to watch the tournament, treating Lionel Messi as a local hero. The city has become known as an unofficial capital of Argentine support, where the admiration for Messi unites people across ages and backgrounds, reinforcing Kolkata's long football tradition.

Both locales illustrate how Argentina’s football legacy is inspiring fervent follow‑ups far beyond South America, driving merchandise demand and community gatherings during the World Cup.