Arnott’s expands festive offerings in UK and Australia

Australian snack brand Arnott’s is launching new seasonal products and marketing initiatives in both the United Kingdom and Australia.

In the UK, Arnott’s has introduced Tim Tam Mint at Waitrose & Partners. The new product features a creamy mint center between crunchy biscuits with a chocolate coating, aimed at capturing demand for seasonal treats during the Christmas period.

In Australia, Arnott’s has partnered with Are Media’s Australian Women’s Weekly to release ‘Arnott’s: The Cookbook – Festive Edition’. The cookbook contains 24 recipes utilizing various Arnott’s biscuits. Starting November 1, customers can receive the cookbook for free with the purchase of three Arnott’s products at Coles, Woolworths, or participating independent retailers, while stocks last.