Astrology industry in India expands via digital services and high-revenue models

The astrology industry in India is seeing significant growth through both digital expansion and high-revenue individual business models. AstroKapoor is expanding its online presence to provide personalized Vedic astrology, spiritual guidance, and Vastu services. By utilizing a digital platform, the service aims to remove geographical barriers, offering tailored consultations on career, relationships, and personal development.

Parallel to digital service expansion, individual practitioners are generating substantial revenue. A report regarding a Delhi-based astrologer has sparked social media debate after claims surfaced that the practitioner earns approximately Rs 2.5 crore annually. The reported model involves charging clients Rs 25,000 per year for three 30-minute consultations, with a client base of nearly 1,000 people. While the high fees have prompted discussions regarding the economics and credibility of the profession, astrology remains a deeply rooted practice in India for decision-making in marriage, finance, and career.