Atacama Desert experiences massive bloom following record rainfall

The Atacama Desert in northern Chile is experiencing a massive blooming event, driven by unprecedented rainfall linked to the El Niño phenomenon. Experts from the National Forestry Corporation (CONAF) report that rainfall levels in some areas exceeded 180 millimeters, a record high that has activated seeds from approximately 200 plant species, including 'suspiros blancos' and 'patas de guanaco'. The flowering is expected to reach its peak in October, potentially covering up to 15,000 hectares.

While the phenomenon is a significant biological event, authorities are raising alarms regarding environmental impact and safety. Chile Travel and local organizations have criticized tourists for stepping on floral carpets and driving off designated paths to take photographs, warning that such actions cause cumulative damage to a fragile ecosystem.

To manage the influx of visitors, the 'Mira, Disfruta y Cuida' campaign has been launched in collaboration with the Municipality of Vallenar and local companies. This initiative includes new signage along Route 5 North to direct travelers toward the Desierto Florido Lookout, a designated safe area for viewing the landscape without damaging the environment or risking road safety.