2026 FIFA World Cup expands to 48 teams, adds AI tools and record financial payouts

The FIFA Men’s World Cup will be held in 2026 across the United States, Mexico and Canada with the tournament expanded from 32 to 48 national teams, increasing matches from 64 to 104. The opening match will be Mexico versus South Africa on 11 June 2026 at the Estadio Azteca.

FIFA and technology partner Lenovo will deploy a suite of artificial‑intelligence tools branded “Football AI”. The system includes a generative AI assistant for all 48 teams, semi‑automated off‑side technology using 3‑D player avatars, AI‑stabilised referee body‑camera footage and fan‑focused services such as AI‑guided wayfinding and a command centre for real‑time tournament monitoring.

A new FIFA Power Ranking, developed with Aramco and overseen by Arsène Wenger, will deliver data‑driven player ratings during the competition.

Financially, the tournament is set to distribute a record US$871 million to participating federations and US$355 million to clubs, with each qualified nation receiving at least US$12.5 million and the champion earning over US$50 million. The event is projected to generate up to US$14 billion in total revenue, positioning it as the most lucrative sports property ever.

Broadcast arrangements include full coverage of all 104 games on Germany’s MagentaTV and ZDF, while the opening match will also air live on ZDF and be streamed via MagentaTV’s paid service.