AVIRA announces winners of 12th insurance awareness contest

The Asociación Civil de Aseguradores de Vida y Retiro de la República Argentina (AVIRA) has announced the winners of the 12th edition of its creativity contest, ‘Generando Conciencia Aseguradora’. The initiative aims to introduce life and retirement insurance concepts to younger generations using creative formats.

This year's competition reached a record 679 entries, including 487 graphic pieces, 133 audiovisual works, and 59 advergaming proposals. Participants represented various regions of Argentina, including Buenos Aires, Córdoba, Mendoza, and Entre Ríos.

In the Graphic category, Belén Berdina from UBA took first prize, followed by Débora Sabrina Esquivel from UAI. The Audiovisual category's top prize was awarded to Sebastián Ariel Troncoso and Iván Rodrigo González from UNLZ. In the Advergaming category, Julieta Sánchez from UBA received a high-end smartphone for her entry.