BAC Honduras launches SME support program through digital transformation training

BAC Honduras, in partnership with Mastercard, has launched a new edition of its 'Conexiones Empresariales' program to support small and medium-sized enterprises (SMEs) across the country. The initiative focused on the theme of digital transformation, providing business owners with practical tools to implement technology, optimize operations, and increase competitiveness.

The program reached strategic economic hubs including El Progreso, Santa Rosa de Copán, and Choluteca. Beyond financial solutions, the initiative aims to provide networking opportunities and professional knowledge to help local businesses grow. Carlos Handal, Executive President of BAC Honduras, stated that the bank's commitment involves understanding the challenges of entrepreneurs to help them make better decisions.

This program is part of the broader 'Sí soy Pyme, soy BAC' initiative, which integrates financial solutions and digital tools specifically designed for the SME sector.