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[BUSINESS] · India · 2 sources

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Bajaj Auto plans two new motorcycle brands for FY27

Bajaj Auto intends to launch two new motorcycle brands within the 125cc to 250cc displacement range during fiscal year 2027. These brands are designed to complement the existing Pulsar portfolio and target both Indian and international markets.

The specific names, technical specifications, pricing, and exact launch dates for these new brands have not yet been disclosed. The strategy aims to address different customer segments within the selected engine capacity subsegments, though the specific riding styles, such as commuter or sporty, remain undefined.

Entities

Bajaj Auto