Balkan tourism rises as travelers seek scenic landscapes and affordable destinations

The Balkan region is emerging as a major travel trend for tourists seeking spectacular landscapes, rich history, and more affordable prices compared to traditional European destinations.

In Albania, the town of Ksamil on the Albanian Riviera has become a highly popular resort. Located near the Greek border and opposite the island of Corfu, it is known for its azure waters and scenic views. While the area offers diverse accommodation ranging from hotels to campsites, the town experiences heavy crowds during the peak season, making advanced reservations advisable.

Broader regional travel itineraries are gaining popularity, often spanning multiple former Yugoslavian countries including Serbia, Bosnia and Herzegovina, Croatia, Montenegro, Kosovo, and North Macedonia. Key historical and cultural highlights include Belgrade, Sarajevo, Mostar, and Dubrovnik, offering travelers a mix of Ottoman influence, historical landmarks like the Stari Most, and diverse urban atmospheres.