Beauty and fashion trends highlight eyemaxxing and wrap-around sunglasses

New beauty and fashion trends are emerging for the upcoming seasons. The 'eyemaxxing' trend, which has gained popularity on TikTok and Instagram, focuses on using color theory to enhance natural eye color. By applying complementary colors—such as warm tones for blue eyes or blues and purples for brown eyes—the technique aims to make the iris appear more intense and luminous.

In fashion, large, black, wrap-around sunglasses are identified as a key accessory trend for summer 2026. Influenced by 1990s and early 2000s styles, these 'anti-paparazzi' glasses feature curved silhouettes and dark lenses, providing a decisive attitude to both minimal and basic outfits.