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[BUSINESS] · Indonesia · 6 sources

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Beeru Stevia suspends sales following allegations of undisclosed artificial sweeteners

Beeru Indonesia has temporarily suspended sales of its Beeru Stevia product following viral allegations regarding its ingredients. The controversy began after an influencer known as Dokter Detektif (Doktif) shared laboratory test results suggesting the product contains artificial sweeteners, specifically sucralose and neotame.

Although Beeru Stevia is marketed as a pure stevia sweetener—a natural, zero-calorie alternative often used by diabetics and those on diets—the laboratory findings presented by Doktif indicated the presence of sucralose at 101,297.89 mg/L and neotame at 5,280.99 mg/L. Additionally, the tests showed carbohydrate content of 47.21% and a total energy value of 188.84 kilocalories per 100 grams, contradicting the product's zero-calorie claims.

Doktif highlighted that these artificial sweeteners were not listed in the product's official composition. In response to the social media scrutiny, Beeru Indonesia issued an official statement via Instagram, noting that the company is currently conducting further investigation and verification of the claims.

Entities

Beeru Indonesia · Dokter Detektif · Indonesia