Bhutanese hotels to participate in South Asian Travel Awards

Seven hotels from Bhutan have been invited to participate in the 10th South Asian Travel Awards (SATA) held in the Maldives. The participating properties range from three-star to five-star categories and were selected following an assessment by an international panel of hospitality experts in June.

This participation aims to strengthen Bhutan’s presence in the regional tourism industry by providing opportunities for professional networking, knowledge exchange, and exposure to regional markets. Kunzang Thinley, the programme’s chair in Bhutan, noted that the event serves as a platform for the hospitality sector to engage with established professionals and understand evolving service standards to support long-term growth.