Birkenstock announces ETRO collaboration and seasonal footwear trends

Birkenstock is launching a new collaboration with ETRO, featuring reinterpretations of the Boston clog and Gizeh sandal. Unveiled during ETRO’s Fall/Winter 2026 runway show in Milan, the collection incorporates signature Paisley motifs, embroidery, and Western-inspired buckles using premium suede and nappa leather. The collection is scheduled for a global release on September 10, 2026.

In the retail market, the Birkenstock Boston style remains a significant seasonal trend. In Portugal, the retailer Pingo Doce is offering an affordable alternative to the classic clog, priced at €14.99, targeting consumers looking for the aesthetic at a lower price point than the original suede models.