BJP to launch month-long outreach campaign for PM Modi

The Bharatiya Janata Party (BJP) has announced the ‘Seva Sankalp Abhiyan’, a month-long nationwide outreach campaign running from September 17 to October 17. The initiative commemorates Prime Minister Narendra Modi’s birthday and marks 25 years of his public service, including his tenure as Chief Minister of Gujarat.

A central feature of the campaign is the ‘Janmabhoomi se Karmabhoomi Yatra’, a journey connecting the Prime Minister’s birthplace in Vadnagar, Gujarat, to his parliamentary constituency in Varanasi (Kashi). Multiple teams of workers and bikers will travel between these locations, covering approximately 100 kilometers daily to promote central government schemes and engage with the public.

The campaign will include 13 distinct service-oriented programs, such as the ‘Aashirwad Deep’ initiative, where party workers will meet with beneficiaries of government schemes. Other planned activities include health and sanitation camps, honoring Anganwadi workers, and rallies designed to connect with youth and various sectors of society across India.