Blibli outlines consumer shopping personas and order policies

Blibli has identified three distinct consumer shopping personalities during the Pay Day period, categorized as ‘The Practical One’, ‘The Active One’, and ‘The Upgrade Seeker’. These profiles reflect different spending priorities following salary payments, ranging from restocking household essentials and personal care items to investing in hobbies or lifestyle upgrades.

Regarding platform operations, Blibli allows for the cancellation of paid orders provided the transaction status permits it. If an order has already entered the processing or shipping stage, the cancellation option may no longer be available. In such cases, customers may need to utilize the return mechanism. Blibli’s standard return policy typically allows for product returns within 15 days of receipt, though certain conditions may extend this period to 30 days.