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[BUSINESS] · China · 7 sources

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Blokees showcases over 900 products at 2026 China Toy Expo

Blokees, an assembly character toy brand, exhibited more than 900 products at the 2026 China Toy Expo held from October 21 to 23. The showcase featured two core categories: Blokees Model Kits and BLOKEES WHEELS.

For hero collectors, the brand presented nearly 40 products across various series, including Ultraman, Kamen Rider, Transformers, and Mega Man. Notably, the Mega Man HERO10 Series 1 made its debut, marking the first commercialization of the IP within that specific series. Model kit offerings included nearly 50 products spanning 13 global IPs such as Naruto, Pokémon, and Saint Seiya.

Additional collections featured at the expo included the DaaLaMode series, which focuses on articulation and outfit customization, and the Jurassic World-themed TERRAVENTURE series. The BLOKEES WHEELS segment showcased the C, E, and S series, highlighting full-color prototypes of Transformers models.

As of June 30, 2026, Blokees reported holding 559 domestic patents, 25 overseas patents, and 85 domestic invention patents. The company also highlighted its Blokees Family Creator (BFC) program, which has expanded its creative community to 22 countries and regions.

Entities

Blokees · China Toy Expo · Mega Man · Pokémon · Transformers