BMW Korea partners with Miss Gee Collection for 2027 S/S fashion show

BMW Korea participated as an official partner in the Miss Gee Collection ‘2027 S/S Collection’ fashion show, which was held on the 15th at the Seoul Arts Center in Seocho-gu, Seoul.

As part of the collaboration, which began in 2024, BMW Korea provided 10 vehicles to serve as official transport for key attendees, including the luxury flagship SAV, the BMW X7. Additionally, the BMW XM, the brand’s first high-performance M-specific plug-in hybrid SAV, was exhibited at the event.

BMW Korea continues to manage the ‘BMW Excellence Club’ for its luxury class customers, offering lifestyle experiences such as VIP invitations to the Cannes Film Festival and various curated programs including art exhibitions and wellness experiences.