Bolsa de Comercio de Mendoza launches 34th National Wine Label Design Contest

The Bolsa de Comercio de Mendoza (BCM) is opening registrations on October 16 for the 34th edition of the National Wine Label Design Contest. This year, the competition adopts a federal format and introduces a digital modality, allowing participants to register, undergo preselection, and participate in semifinals virtually.

Open to students and graduates in graphic design, advertising, and visual communication, the contest seeks to recognize innovation and visual identity within the wine industry. Participants can submit designs via the official website until November 10. The competition features a diverse jury of twelve experts from fields including branding, fine arts, architecture, and graphic production.

The selection process consists of three stages: a preselection of 30 semifinalists, a virtual evaluation to determine ten finalists, and a final in-person event on November 26 at the BCM Salón de Ruedas to announce the winners. The contest offers a total prize pool of $6 million pesos.