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[BUSINESS] · Italy · 2 sources

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Bonduelle launches Risoallegre ready-to-eat risotto range

Bonduelle has launched Risoallegre, a new line of ready-to-eat risottos designed for quick preparation in the microwave in 90 seconds. The product range features three specific recipes: mushroom, zucchini and saffron, and tomato and mozzarella.

To maintain texture and creaminess, the products utilize Carnaroli rice and Grana Padano DOP. The range is gluten-free and includes a fork for convenience. This launch targets a growing market segment; data from Nielsen AT 2026 indicates the ready-to-eat risotto market is valued at 19 million euros, with a 7% increase in value. The products are priced at 3.99 euros per package.

Entities

Bonduelle