Bosnia and Herzegovina’s World Cup loss to USA sparks record US viewership
Bosnia and Herzegovina’s national football team reached the round of 16 at the World Cup in Qatar, where they were eliminated by the United States 2‑0 in San Francisco. The match marked the nation’s deepest tournament run and featured the early exit of captain Edin Džeko due to injury. Despite the defeat, the game became a historic media moment: Fox Sports reported that 24.4 million viewers tuned in, making it the most‑watched English‑language soccer broadcast in U.S. television history and giving BiH unprecedented exposure on the global stage.
The record viewership highlighted the growing interest in soccer in the United States and underscored the symbolic importance of the BiH team’s performance, which attracted widespread applause from both American fans and Bosnian supporters worldwide.