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[BUSINESS] · France, Italy, Japan · 2 sources

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Brabus unveils limited Urban E Fragment Edition electric motorcycle

Brabus has unveiled the Urban E Fragment Edition, a highly exclusive electric motorcycle limited to only 10 units worldwide. The project is a collaboration between the German tuning house Brabus, Japanese streetwear brand Fragment Design founded by Hiroshi Fujiwara, and French manufacturer DAB Motors.

The concept originated following an encounter between Fujiwara and the Brabus-DAB electric motorcycle during the Milan Design Week. The resulting model features bespoke aesthetic details, including painted carbon fiber components and a custom transparent rear light that integrates the Fragment logo into its architecture. The design utilizes a high-contrast black and white color scheme, complemented by a white leather Brabus Masterpiece saddle.

Technically, the motorcycle is powered by a 27 kW (37 CV) electric motor delivering 475 Nm of torque. It features a 72-volt lithium-ion battery providing a declared range of up to 150 km and a top speed of 120 km/h. The drivetrain utilizes a low-maintenance carbon belt transmission. In Europe, the model is priced starting at 45,000 euros, excluding taxes.

Entities

Brabus · DAB Motors · Fragment Design · Hiroshi Fujiwara