Bradesco Saúde unveils new TV spot with Tony Ramos; Flash rolls out humorous work‑management campaign

Bradesco Saúde released its second television commercial starring actor Tony Ramos. Produced by AlmapBBDO, the 30‑second spot shows Ramos behind the scenes of a shoot, speaking about his long‑standing relationship with the health insurer since 1989 and emphasizing trust, nationwide coverage and specialized support.

Flash introduced a new advertising campaign titled “Comédias da Vida Corporativa” to promote its expanded work‑management platform. Created by agency ISLA, the campaign uses humor and a CGI flamingo mascot, Mingo, to illustrate everyday HR challenges and highlight the platform’s benefits for benefits, people and expense management. The films were produced by People and directed by João Papa.