Brazilian Brands Beta & Smart Fit and Ollie Launch New FPS 50 Sunscreen Products
Brazilian beauty and fitness brands have introduced two new sunscreen solutions. Beta partnered with Smart Fit to release a limited‑edition Beta & Smart Fit FPS 50 sunscreen stick. The stick‑type product is colour‑free, sweat‑resistant and designed for easy reapplication without using hands, targeting consumers who train outdoors or need a quick, portable option. It is cruelty‑free, contains vitamin E and is sold for R$ 99.90 on the FreeBrands website.
Makeup brand Ollie expanded its line with an ultra‑fine compact powder that combines makeup and sun protection. The Pó Compacto Ultrafino FPS 50 offers medium‑to‑high coverage, a matte, blur‑effect finish and includes carnosine for antioxidant benefits. The powder is water‑ and sweat‑resistant, comes with an integrated mirror and sponge for on‑the‑go touch‑ups, and is available in six shades through Ollie's online store and selected retailers.
Entities: Beta · Ollie · Smart Fit