Brazilian business delegations conduct technical missions to China

Brazilian business delegations are conducting technical missions to China to strengthen ties in the agribusiness and retail sectors.

A group of Brazilian professionals, invited by DBN Biotech, visited the headquarters of COFCO Group in Beijing. The visit focused on COFCO’s operational models in grain processing, food security, and sustainability. DBN Biotech, an agricultural biotechnology company present in Brazil since 2022, facilitated the exchange to leverage COFCO’s global experience in the Brazilian market.

Simultaneously, the Brazilian Association of Franchising (ABF), in partnership with ApexBrasil, is leading a mission to Shanghai and Beijing. This delegation aims to explore innovations in retail, including artificial intelligence, digital payments, and consumer experience. The mission includes technical visits to major Chinese companies such as Alibaba, Huawei, and Miniso to identify international expansion opportunities and study Chinese logistics and technological advancements.