Brazilian children's franchises expand to cinema and live stages

Major Brazilian children's entertainment franchises are expanding their reach through new media formats. The Galinha Pintadinha franchise is making its cinematic debut with ‘Galinha Pintadinha — O Filme’, releasing on October 1st. The film marks a significant transition for the brand, moving from 2D to 3D animation and featuring the character Popó speaking for the first time in a story centered on motherhood.

Simultaneously, the digital phenomenon 3 Palavrinhas is increasing its presence on TV Gazeta and preparing for a live stage production titled ‘3Pé10’ in Belo Horizonte on October 10th. The event, which has a capacity for 4,000 people, aims to bring the channel's musical and animated content to a live audience through dance and interactive performances.