Brazilian students participate in entrepreneurship and technology initiatives

In Ponta Grossa, sixty students from the Senac College Systems Analysis and Development course are participating in the Inova Comércio event. This initiative, a partnership between Sebrae/PR and Fecomércio, tasks students with developing technological solutions to address real challenges faced by local micro and small businesses.

Key areas of focus for these technological proposals include marketing automation, organizational systems, business computerization, and tools to assist in customer acquisition. The project aims to bridge the gap between technological knowledge and the evolving needs of the retail sector.

In a separate development, three students from Uberlândia, members of the CoinQuest group, have reached the finals of the Inova Jovem 2026 national entrepreneurship competition organized by Unicamp. Their project features a gamified platform designed to teach financial literacy to young people through interactive challenges covering topics such as inflation, budgeting, and conscious consumption.