Brazil's Ministry of Citizenship and TikTok plan digital inclusion partnership

Minister Wellington Dias of Brazil's Ministry of Citizenship met with TikTok's Vice‑President of Public Policy, Ziad Ojakli, in Brasília on 20 May. The discussion focused on expanding digital education, entrepreneurship and employment opportunities for families registered in the Cadastro Único welfare system.

Dias highlighted government initiatives such as the Global Alliance against Hunger and Poverty and the “Acredita no Primeiro Passo” programme, which aim to improve credit access, professional training and entrepreneurial support for vulnerable households. He noted, “The Alliance ... strengthens actions to combat hunger, poverty and inequality. Acredita promotes productive inclusion for Cadastro Único families, expanding credit, professional qualification and entrepreneurship.”

Potential collaboration areas include training in the creative economy, content production, digital marketing, digital literacy and basic technological skills, as well as broader digital‑ecosystem projects, apprenticeship programmes and youth qualification. The talks also covered possible hiring linked to TikTok's planned data centre in Fortaleza, an investment projected at up to R$ 200 billion over ten years. TikTok has identified Brazil as a priority for its global initiatives, including food‑security projects and the launch of its first Latin‑American data centre.